The Alzheimer’s Foundation of America (AFA) has released special guidance to help families navigate Valentine’s Day when caring for a loved one living with dementia. The foundation says it offers the practical strategies to keep the holiday centred on connection rather than distress.
AFA introduces ‘C.A.R.E.’ framework
According to KKCO 11 News, the World Health Organization (WHO) says nearly 57 million people worldwide are living with dementia. AFA said the season of love often brings unique hurdles for caregivers, as over 90,000 affected in Colorado alone.
Chris Schneider, Media Relations Director at AFA, said Valentine’s Day should remain about warmth and affection. He also acknowledged that dementia can alter how individuals express and receive love.
“It can impact memory, communication, and the ability to verbalise feelings or comprehend what others are saying,” Schneider explained.
To assist families, the foundation introduced “C.A.R.E.” a four-point framework designed to create meaningful, pressure-free interaction.
Schneider also encouraged families to browse old photos and reminisce together, describing reminiscence as a powerful form of cognitive stimulation. However, he cautioned against putting the person on the spot.
He added that sensory cues such as flowers, familiar fabrics, or cherished objects can offer therapeutic benefits.
Non-verbal connections offer powerful tools, says Alzheimer’s Foundation of America
Scheider further explained that sensory experiences communicate warmth without relying on memory. He stressed that reinforcing connections in any form is essential as dementia does not erase the need for emotional bonds.
He advised that non-verbal gestures remain potent tools as well as writing a Valentine’s card and reading it aloud. He also said even if the recipient cannot fully grasp the words, it carries emotional weight.
“They will understand the warmth behind your voice and the emotion you put into the card. For the caregiver, verbalising those feelings is also therapeutic,” Schneider added.
The guidance, he noted, benefits caregivers as much as those living with dementia.
AFA emphasised that the C.A.R.E. tips are not just for Valentine’s Day but also serve as year-round best practices in dementia care.
The foundation says it operates a helpline and web chat for families seeking further support. It urges them to call 866-232-8484, text 646-586-5283, or access the web chat via the bottom right corner of AFA’s website.
In another development, the Global Alzheimer’s Platform Foundation has applauded the U.S. Congress for increasing funding for Alzheimer’s disease and other dementia research.
Similarly, non-profits like UsAgainstAlzheimer’s advocate for increased funding for research to develop treatments against Alzheimer’s.