About Amnesty International UK

Amnesty International UK (AIUK) campaigns to end human rights abuses and advance justice, freedom, fairness, and truth around the world. As part of the global Amnesty movement, the organisation is independent, influential, and committed to defending the rights of people wherever they are threatened. Through campaigning, advocacy, and public engagement, AIUK empowers supporters to take action and create lasting change for individuals and communities affected by injustice.

The Role

Amnesty International UK is seeking a Legacy Marketing Executive to support the delivery of its ambitious legacy fundraising programme. Working closely with the Legacy Marketing Specialist, you will help plan and implement campaigns that inspire supporters to leave a gift in their will, ensuring they feel valued, informed, and connected to the organisation’s mission.

This is an excellent opportunity for a detail-oriented marketing professional who enjoys managing multiple projects, analysing campaign performance, and creating meaningful supporter experiences that generate long-term impact.

Key Responsibilities

• Support the delivery of legacy marketing campaigns and activities.
• Assist in developing and implementing the legacy marketing strategy.
• Brief external agencies and internal stakeholders on campaign requirements.
• Monitor, analyse, and report on campaign performance, income, and expenditure.
• Edit and proofread campaign copy, artwork, and marketing materials.
• Respond to legacy enquiries and provide administrative support to the legacy team.
• Help ensure supporters receive engaging and high-quality communications.
• Contribute to the recruitment, development, and retention of legacy supporters.

Requirements

• Experience delivering target-driven direct marketing campaigns.
• Strong planning and organisational skills with the ability to manage multiple projects simultaneously.
• Ability to interpret numerical and statistical information.
• Understanding of fundraising principles and supporter marketing strategies.
• Excellent attention to detail and communication skills.
• A collaborative approach and commitment to contributing to an inclusive workplace culture.
• Eligibility to work in the UK.

What They Offer

• 27 days’ annual leave, increasing to 29 days after five years, plus bank holidays.
• Three additional wellbeing days each year.
• Employee pension contributions of 2–5%, matched by employer contributions of 6–9%.
• Six months of full pay for family leave.
• Flexible working arrangements, including compressed hours and job shares.
• Interview questions shared 24 hours in advance to support candidates.
• A Disability Confident recruitment process and reasonable adjustments where needed.
• The opportunity to use your skills to advance human rights and make a meaningful difference.

How to Apply

Applications should be submitted through Amnesty International UK’s careers portal. Candidates are encouraged to apply early, as the vacancy may close ahead of the advertised deadline if sufficient high-quality applications are received. AIUK operates an anonymised recruitment process and welcomes applications from people of all backgrounds, particularly individuals from ethnic minority communities and people with disabilities.