How Rainforest Trust scaled to 60 million acres by empowering local stewards

Deep in the Sierra de las Minas of Guatemala, where the cloud forest is so thick the sunlight arrives as a green liquid, there is a boundary that does not exist. It is a line on a map that separates survival from erasure, yet there are no fences, no guards, and no landlords.

In an interview with Charity Journal, Rainforest Trust announced that it has reached a milestone of 60 million acres protected, an expanse of land larger than the United Kingdom. In the traditional theater of conservation, such a figure would imply a massive real estate portfolio with an NGO acting as a global landlord.

But the reality is the exact opposite. While Rainforest Trust has protected a territory the size of a nation, the organization reached the milestone while owning none of it.

The feat marks a departure from the 150-year-old fortress model of conservation, an exclusionary approach intended to protect biodiversity by fencing areas and restricting human access. By adopting a new playbook, Rainforest Trust is proving that the most durable way to save the planet is to give the power back to the people who never wanted to leave it.

Rainforest Trust protected acres in Peru
Source: Rainforest Trust

The original sin of conservation

The story of modern-day conservation began in 1872 with Yellowstone, a model hinged on colonial anxiety that humans and nature are fundamentally incompatible. Under this premise, conservationists believed that to save a forest, one had to clear it of all its people, buy the deed, and appoint a ranger at the gate.

For over 100 years, this model existed as the gold standard in conservation efforts. However, on closer inspection, this model is built on an original sin – the displacement of Indigenous communities in the name of a pristine wilderness.

When Byron Swift and fellow conservationists founded Rainforest Trust in 1988 (then as World Parks Endowment), they did not set out to build a global real estate portfolio. From the first acre, the vision was built on the blueprint of localism.

While the broader conservation industry was still clinging to the fortress model, Rainforest Trust began the quiet work of proving that the forest’s best defense was not a fence. They recognized early on that when Indigenous communities held legal sovereignty over their ancestral homes, the forest remained standing.

A recent study by Landesa has since provided the scientific data to back what Rainforest has practiced for decades that indigenous-managed land typically has lower deforestation rates than even government-run national parks.

Today, Rainforest Trust continues to lean into this foundational strategy, acting as an engine for trusted local partners who lead the charge on the ground.

Rainforest Trust adopts a novel approach toward conservation

Of the 60 million acres protected, only about 1 million were secured through direct purchase. The rest is a result of a high-stakes legal gamble where the organization functions as a strategic financier for land titling.

In the quest to protect the world’s tropical rainforest, Rainforest Trust supports local partner organizations, frequently Indigenous-led, in achieving conservation outcomes. While those partners may engage a range of technical expertise as appropriate, Rainforest Trust disclosed that it does not directly fund lawyers or lobbyists.

Ghanaian politicians pledging to protect forests

“Rainforest Trust never purchases land directly,” the organization revealed to Charity Journal. “Since our founding, roughly half of our projects have focused on securing land rights for Indigenous and local communities, beginning with our earliest  work in northern Peru to support communities in securing legal title to their land.”

Given the blistering success of its model, the Brazilian government announced a commitment to community-led conservation dubbed ARPA Comunidades. With Rainforest Trust as a core partner, ARPA Comunidades will directly benefit 130,000 people and slow down the pace of deforestation over the next 15 years.

Leaning on a broad arsenal to “protect” rainforests

With 60 million acres of protected rainforest, the Trust is facing increasing pressures of illegal logging and mining. Aware of the rising threat against rainforests, the organization has turned to a range of tools to remain ahead of the curve.

For starters, the organization confirmed that it uses real-time satellite monitoring to keep track of forest cover and fires. Furthermore, the organization’s on-the-ground partners have deployed emerging technologies like drones, acoustic surveys, and artificial intelligence to monitor wildlife

Apart from relying on next-gen technologies, Rainforest Trust is also leaning on political tools to protect acres of forest at risk. In Bayelsa State, Nigeria, the SW/Niger Delta Forest Project, with support from Rainforest Trust, achieved the creation of the Apoi Community Conservation Area and an associated logging ban.

However, the Rainforest Trust revealed that only a logging ban is not enough to protect acres, adding that conservation is most effective when “a layered approach is used.” Rainforest Trust relies on pairing emerging technologies with political victories, legal processes, and community stewardship to protect rainforests.

The combination of these tools and long-term partnerships with a range of groups has yielded a string of benefits for Rainforest Trust.

“98% of forests in our projects are still standing post protection,” said Rainforest Trust.

A race to prevent the extinction of flora and fauna

As the word inexorably inches toward the 30×30, a lofty goal to protect 30% of the planet by 2030, Rainforest Trust has its priorities in check. According to the organization, the location of the acres matters more than the number of them.

Since its inception, the organization has used a cold, scientific calculus to determine where to move its capital. The Trust does not save a forest because it is picturesque but prioritizes preventing species from extinction.

A bird’s-eye view reveals that Rainforest Trust has a heavy presence in areas with wide-ranging species like jaguar, elephant, or tiger. Also, by filtering every project through the IUCN Red List and identifying key biodiversity areas, they target micro-endemic sites like a single Andes valley that is the only home of the Yellow-tailed Woolly Monkey.

Yellow-tailed woolly monkey in Rainforest Trust protected area
Peruvian Yellow-tailed Woolly Monkey (Oreonax flavicauda) Critically Endangered, Yugas Forests, Eastern Andes, Amazonas, PERU

“By letting science lead our prioritization and decision-making, we ensure that every dollar we invest delivers the greatest possible impact for biodiversity,” added Rainforest Trust.

Not resting on its oars

Rainforest Trust told Charity Journal that the milestone of 60 million acres protected is not the finish line but only a proof of concept for an ambitious target. In a statement, Rainforest Trust revealed that it will target protecting 200 million acres by 2030, “either fully protected or actively supported on a clear pathway toward protection.”

The figure is a 233% leap from the 60 million acres, leaving Rainforest Trust with a steep mountain to climb. As it intends to scale, the organization is aware of the scope of work laid out before it, pledging to maintain its 100%-to-the-field model for donations.

To achieve this, Rainforest Trust is adopting a radical discipline in choosing partners, whether an NGO with decades of experience or a grassroots Indigenous group.

“Supporting these groups to succeed, technically, financially, and operationally, is one of the biggest logistical challenges we face, not just as an organization, but as a global conservation community,” added Rainforest Trust.

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